Balaji Telefilms Limited engages in the entertainment business in India and internationally. The company operates through Commissioned Programmes, Films, and Digital segments. It produces and distributes television content and films primarily in Hindi under the Balaji Telefilms brand name; and produces reality shows and events. The company offers B2C and B2B digital content business under the brand name of ALT Balaji; creates intellectual property rights; operates Hoonur, a platform for media professionals and entertainment consumers; and operates a subscription-based video on demand over the top platform. The company was incorporated in 1994 and is headquartered in Mumbai, India.